Stop buying leads.
Start owning your market.
MLOStack gives loan officers a complete digital presence — AI-powered website, smart calculators, lead forms, and CRM — so referrals find you instead of the other way around.
Most loan officers are invisible online. The ones who aren't — win.
Buying leads is a treadmill. The moment you stop paying, the pipeline dries up. Meanwhile, the LO across town is showing up organically — and capturing every referral you're missing.
Lead costs keep rising
Purchased leads cost $500–$2,500+ per month with no guarantee of ROI and zero equity built in the relationship.
Your lender site does nothing
Generic corporate URLs don't rank locally, don't tell your story, and don't convert visitors — they're placeholders, not marketing.
No online presence = no referrals
Realtors and past clients can't refer someone they can't find or vouch for. Your digital presence is your credibility signal.
From invisible to local authority — in days.
Go live today. Rank locally this month. Stop buying leads by next quarter.
Launch your branded site
Set up your AI-powered website in minutes. Pre-built for mortgage, personalized to you — no developers needed.
Attract organic traffic
Local SEO tools, AI blog content, and SmartCalculator embed work together to rank you in your city — around the clock.
Convert visitors into relationships
Smart lead forms, AI mortgage calculators, and automated CRM follow-up turn traffic into conversations — and conversations into closings.
Everything you need. Nothing you don't.
No bloated CRM. No generic templates. Built exclusively for mortgage professionals who want to own their local market.
AI-powered MLO website
Your own branded homepage that tells your story, showcases your loan types, embeds your calculators, and ranks in your local market — built and live in under a day.
- 6 professionally designed templates
- Drag-and-drop section builder
- Mobile-optimized and SSL secured
SmartCalculator — AI mortgage calculator
The only MLO platform with a built-in AI mortgage calculator. Borrowers get instant estimates while you get qualified leads — automatically routed to your CRM.
- Purchase, refinance, and HELOC calculators
- Reverse mortgage estimator (Growth+)
- Lead capture built into results page
Smart lead forms
Pre-built, TCPA-compliant lead forms for every loan type. A drag-and-drop form builder lets you customize any form in minutes — no developers required.
- 6 pre-built mortgage form templates
- Conditional logic and multi-step forms
- Automatic CRM routing and email alerts
Full CRM — powered by GoHighLevel
Don't just capture leads — follow up automatically. Pipeline management, email and SMS sequences, referral partner tracking, and a white-labeled mobile app — all included in Growth and above.
- Automated lead nurture sequences
- Pipeline and referral partner management
- White-labeled mobile app for your clients
Built for every level of the organization.
From a solo LO to hundreds of branches — MLOStack scales with your structure.
Individual loan officers
You are the brand. MLOStack gives you a professional local presence that generates referrals — without tech headaches or agency bills.
For solo LOsBranch managers & teams
Give every LO their own optimized presence while maintaining brand consistency. One dashboard, full visibility across your entire team.
For branchesMortgage brokers
Compete with big lenders without the overhead. Build local credibility and capture organic leads while staying nimble and independent.
For brokersReverse mortgage specialists
The only platform built with reverse mortgage LOs in mind — dedicated calculator, compliant content templates, and HECM-specific lead forms baked in from day one.
For reverse specialistsSimple, transparent pricing.
No per-seat fees. No surprise bills. Start free for 14 days — no credit card required.
Starter
- Compliant MLO website
- Drag-and-drop page builder
- SmartCalculator (purchase + refi)
- 2 lead forms
- Free subdomain + custom domain
Growth
- Everything in Starter
- Full GoHighLevel CRM
- Reverse mortgage calculator
- HELOC calculator
- 5 lead forms + form builder
- Email + SMS automations
- 50 AI content credits/mo
Dominate
- Everything in Growth
- Local SEO management
- Google Business Profile
- Unlimited pages + forms
- Unlimited AI credits
- Priority support
- Quarterly strategy call
Save 15% with annual billing · Setup fee waived on annual plans
The only platform with a built-in AI mortgage calculator.
SmartCalculator qualifies borrowers while they calculate — not after they leave. Every result page has a lead capture form built in. Every lead routes straight to your CRM.
See SmartCalculator in actionCommon questions.
MLOStack is an all-in-one website and marketing platform built exclusively for loan officers. It includes an AI-powered website builder, SmartCalculator mortgage tools, smart lead forms, a full CRM powered by GoHighLevel, and local SEO tools — all in one platform with a single login.
No. The platform is built for loan officers, not developers. Your website is live in under a day using our drag-and-drop builder and guided onboarding wizard. No code required at any step.
Three things: (1) SmartCalculator — our built-in AI mortgage calculator is the only one in any MLO platform. (2) Reverse mortgage support — dedicated tools, calculators, and templates for reverse specialists that no other platform offers. (3) Full GoHighLevel CRM included in Growth and above — not a watered-down version.
Yes. Every plan includes a 14-day free trial with full access to all features on your selected plan. No credit card required to start.
Yes. All plans support custom domain connection. We provide step-by-step DNS setup instructions and auto-verify your domain within the platform. SSL certificates are provisioned automatically.
Yes — and this is where MLOStack stands apart. We have a dedicated reverse mortgage calculator (HECM estimator), reverse-specific lead forms with TCPA compliance, content templates for HECM marketing, and compliant page layouts for reverse specialists. Available on Growth and Dominate plans.
MLOStack's CRM is powered by GoHighLevel — the same infrastructure used by thousands of SaaS companies — white-labeled under your MLOStack account. You get email, SMS, pipeline management, automations, referral tracking, and a branded mobile app. Available on Growth and Dominate plans.
Yes. Branch and enterprise plans support a parent/child site architecture — one branch master site with individual LO sub-sites underneath, all managed from a single admin dashboard. Branch managers control branding and compliance. LOs control their own content within those guardrails.
Your next client is searching for you right now.
Give them something to find. Build your MLOStack site today and go live before the end of the week.
14-day free trial · No credit card required · Cancel anytime